Press
Interview in Shanken News Daily: The Future of Hemp THC and Functional Beverages with Iconic Tonics Executives - Part 2
Published on:– April 29, 2025 Shanken News Daily sat down with Evan Eneman (CEO & Co-founder) and Jim Baudino of Iconic Tonics to discuss the evolving landscape of hemp THC beverages and the rapidly growing functional drinks market. The interview follows the recent launch of Do It Fluid and Doggy Spritz in collaboration with Snoop Dogg. Here’s an excerpt from the article: “What we’re seeing is very much this mindful consumption focus, which is a great opportunity for consumers to choose their experience, not for us to dictate what it is for them. Hemp is going to play a much bigger...
Press Release: Snoop Dogg expands his beverage empire with “Do It Fluid” and “Doggy Spritz”
Published on:– August 13, 2025 PR Newswire announced the expansion of Snoop Dogg’s hemp-infused beverage lines, Do It Fluid and Doggy Spritz, into three influential U.S. markets: New Jersey, Georgia, and Tennessee. Developed with Death Row Records and Iconic Tonics, this rollout taps into regions with deep musical and cultural influence. Here’s an excerpt from the article: “Jersey, Georgia and Tennessee – each of these places has shown me love and helped shape culture, from hip-hop to soul to country. I’ve rocked with artists from all three, been inspired by the sounds, and now I’m bringing my energy there with...
Forbes features us: Inside Snoop Dogg’s 7-brand cannabis beverage empire
Published on:– March 05, 2025 Forbes profiled Snoop Dogg, Evan Eneman and Iconic Tonics, highlighting the launch of a seven-brand cannabis beverage portfolio. The feature explores how Snoop and Iconic Tonics are tapping into the fast-growing functional drinks market, offering consumers hemp- and cannabis-infused alternatives for every occasion. Here’s an excerpt from the article: “We went from rollin' up joints, to munchin' on them edibles, now we sippin' on infused drinks. Why? We giving people options for every occasion... You sip, you feel it, nice and easy. You can pace yourself, keep it mellow, keep it smooth. It's like a chill...
Press Release: Snoop Dogg bets big on functional beverages with Iconic Tonics
Published on:– March 05, 2025 Iconic Tonics announced that Snoop Dogg has partnered with Evan Eneman and Harmony Craft Beverages to launch its new platform for premium functional beverage brands. This partnership brings together Snoop’s cultural influence with Harmony Craft’s innovation in functional and hemp-infused drinks. Here’s an excerpt from the article: "I've always been about innovation, and functional beverages are the next frontier. People want drinks that do more than just taste good – they want benefits, and they want choices. Harmony Craft Beverages has been pioneering this movement, and together now as Iconic Tonics, we're bringing something fresh to...
