Blog — functional beverages
PRESS RELEASE: Iconic Tonics Partners with MoreBetter for Pioneering Study on How THC Beverages Impact Consumer Quality of Life
Los Angeles, CA – April 15, 2025 – Iconic Tonics, the new functional beverage company backed by Harmony Craft Beverages and global icon Snoop Dogg, has joined MoreBetter, a leader in Real-World-Data collection and research, in a pioneering study aimed at understanding the impact of THC-infused beverages on mood, quality of life, and alcohol consumption. This innovative study comes at a critical time, as consumers are increasingly curious about trying “better-for-you” alcohol alternatives as Iconic Tonics expands its footprint in the functional beverage category. Up to 2,000 qualified consumers will report daily feedback over a three-week period on their infused...
PRESS RELEASE: Snoop Dogg Bets Big on Functional Beverages with Iconic Tonics
Entertainment icon and entrepreneur Snoop Dogg today announced a strategic investment and partnership with Harmony Craft Beverages. Together, they are launching Iconic Tonics, a new leader in premium functional beverage brands aimed at reshaping the category and redefining adult beverage alternatives.
Promoting Wellness Through Functional-Infused Beverages: A New Way to Drink Smarter
The world of beverages is evolving, and functional-infused drinks are leading the charge. More than just refreshment, they offer purpose-driven benefits designed for modern lifestyles. At Iconic Tonics, we craft beverages that don’t just quench your thirst—they elevate your experience, bringing wellness, balance, and enjoyment to every sip. Unlocking the Health Potential Functional-infused beverages serve as catalysts for holistic wellness, providing a myriad of health benefits that resonate with modern consumers' aspirations. From bolstering energy levels to promoting stress reduction and fortifying immune support, these beverages stand at the vanguard of a wellness revolution. Improved Energy and Vitality: Infused with...
Elevating Functional Beverages
The Rise of Cannabis-Infused Social Drinks The functional beverage landscape is transforming the way we drink, offering more than just refreshment—they're crafted for purpose, experience, and innovation. At Iconic Tonics, we bring you a curated selection of premium cannabis-infused beverages, each one thoughtfully designed to elevate the modern drinking experience with cutting-edge formulations and top-quality ingredients. These non-alcoholic alternatives are perfect for those seeking a refined, mindful, and socially enriching experience. At Iconic Tonics, we see cannabis as an essential ingredient in the future of functional beverages, and for good reason. We believe in the power of the plant—not just...
